Case Study: Productive Learning achieves 165+ qualified leads in 8 months with CIENCE, Inc.

How CIENCE Generates Accounts And Conducts Orchestrated Outbound Marketing Campaigns For Productive Learnin

Productive Learning, a nearly 25‑year‑old provider of leadership and personal development workshops, needed an experienced digital marketer to promote its brand and generate qualified leads across target industries. They engaged CIENCE, Inc. for sales development services—primarily outbound lead generation, cold‑outreach campaigns, and customized email sequences—to find and engage prospects on their behalf.

CIENCE, Inc. created and iterated targeted cold‑email campaigns (producing about 250 leads per week), wrote multiple tailored message drafts, and held weekly optimization meetings with Productive Learning. The program, launched in June 2018, delivered measurable impact: within eight months more than 165 prospects contacted Productive Learning about its programs, and CIENCE, Inc. received top marks for quality, scheduling, and NPS.

Productive Learning

Lindon A. Crow

President