Case Study: Almabase achieves 8%+ response rate and increased qualified meetings with CIENCE, Inc.

How CIENCE Conducts Orchestrated Outbound Campaigns For Almabase

Almabase, an all-in-one alumni management software for educational institutions, needed scalable outbound sales support to reach U.S. advancement teams of fewer than 10 people. They engaged CIENCE, Inc. for cost-effective sales development services—specifically orchestrated cold-email outbound campaigns integrated with Almabase’s HubSpot instance so qualified prospects could book meetings directly.

CIENCE, Inc. executed the multi-week campaigns, sending over 19,000 emails and generating a response rate north of 8% (well above the 1–3% industry average), which translated into more meetings with qualified leads and ultimately closed deals. The partnership, active since October 2018, delivered consistent, measurable results at a lower cost than many U.S.-based SDR agencies, with regular performance reviews to optimize outreach.

Almabase

Kalyan Varma

Co-Founder & CEO