CIENCE, Inc.
224 Case Studies
A CIENCE, Inc. Case Study
Emperitas, a provider of actionable business intelligence for B2B and B2C companies, faced setbacks in its business development efforts and needed to generate qualified leads within its ideal customer profile, specifically in the financial and consumer products verticals. To overcome these sales development challenges, the company partnered with vendor CIENCE for its lead generation services.
CIENCE implemented a solution that included in-depth market research and multi-channel cold outbound campaigns tailored to the Emperitas ideal customer profile. The results were positive returns on quarterly sales goals and a significant expansion of brand awareness among their target clients. The collaboration was so deep that CIENCE functioned as an extension of the Emperitas team, streamlining their sales pipeline and extending their outreach.