Case Study: Tier 1 Carrier Company launches 40G and 100G services in six months with Ciena white label services

Tier 1 Carrier Brings New 40G and 100G Services to Market in Just Six Months with Ciena

Tier 1 Carrier Company needed to launch new 40G and 100G connectivity services quickly, but its in-house New Product Introduction process was slow, costly, and risky. To meet demand while minimizing impact on internal teams and maintaining strict security for government and military customers, the carrier turned to Ciena and its white label delivery service.

Ciena provided end-to-end consultancy, network design and deployment, service rollout, ongoing maintenance, and remote NOC support, all under a white label model with a 15-day order-to-service SLA. As a result, Tier 1 Carrier Company cut time to market from an estimated 24 months to just six months, generated millions in additional revenue, reduced NPI risk, and improved cashflow with a spend-as-you-sell operating model.