Case Study: Branksome Hall inspires STEM fundraising engagement with Cicada Design’s immersive iCAST campaign

Branksome Hall elevates MAKE WAY fundraising with Cicada Design's iCAST immersive campaign

Branksome Hall, an independent girls' school in Toronto, sought to fundraise for its new iCAST facility, a project designed to cement its leadership in STEM education. The school engaged vendor Cicada Design to support its MAKE WAY fundraising campaign by creating compelling materials to showcase the initiative.

Cicada developed modular exhibit displays with custom branded graphics that integrated VR, video, and touchscreen elements. Their solution translated the existing brand identity into an experiential format, using narrative development, 3D visualizations, and animation to create a cohesive communications package. This multi-touchpoint approach allowed visitors to explore the future facility, successfully exciting the community and assisting the fundraising initiative.

Branksome Hall