Case Study: Mattel celebrates Hispanic Heritage Month with C&I Studios

Mattel captures Hispanic Heritage Month event coverage with C&I Studios

Mattel partnered with the Save the Music Foundation to create a Hispanic Heritage Month celebration that honored musical traditions and advocated for music education. Their challenge was to document this event in a way that authentically captured the intersection of corporate responsibility, cultural pride, and advocacy. C&I Studios was engaged to provide comprehensive event photography and video services.

C&I Studios captured both ceremonial moments and authentic interactions, focusing on the joy and pride of students learning instruments and receiving Barbie dolls. The solution successfully documented the event's substance and celebration, showcasing the real impact of the partnership. The work by C&I Studios helped tell the story of how corporate partnerships can drive meaningful change while celebrating cultural heritage.

Mattel