Case Study: Ratcliffe Golf Services keeps golfers safe and operations running with Chronogolf by Lightspeed

How Ratcliffe Golf Services Automates Its Email Marketing Strategy

Ratcliffe Golf Services, a multi-course operator in Charlotte, North Carolina, needed to keep its five golf facilities open and safe as COVID-19 disrupted group bookings and tournaments. To support operations, the company used Lightspeed Retail, Lightspeed Golf, ChronoPitch, and Lightspeed Accounting.

Lightspeed helped Ratcliffe Golf Services eliminate cash payments by turning on mandatory online booking and pre-payment, reducing touchpoints at check-in, and deploying self check-in kiosks across all courses. Using ChronoPitch Email Marketing, Ratcliffe also communicated safety updates to its golfer database. The result was a faster, safer guest experience and a set of operational changes that Del Ratcliffe said would not have been possible without Lightspeed.

Ratcliffe Golf Services

Del Ratcliffe

President