Case Study: Merchandise Mart Properties, Inc. achieves automated, standardized reporting and saves 2,600 hours/year with ChristianSteven Software's CRD

CRD Exhibits Big Business Intelligence Benefits for MMPI

Merchandise Mart Properties, Inc. (MMPI), which manages more than 300 trade and consumer shows and the Merchandise Mart in Chicago, faced a cumbersome, time-consuming reporting process that cost over 50 work hours per week, required staff to run 105+ reports daily, and flooded managers with 30–40 weekly report emails. To solve this, MMPI evaluated reporting tools and selected the Enterprise Reporting and Distribution solution (CRD) from ChristianSteven Software.

ChristianSteven Software implemented CRD to automate, standardize and distribute Crystal Reports across the organization; MMPI now runs 650+ weekly and 200+ monthly reports automatically, reduced management emails from 40 to 5, eliminated roughly 50 hours/week (≈2,600 hours/year), and achieved return on investment within a month. The result is faster, more accurate decision-making—standardized, self-serve reports keep the whole team on the same page.

Merchandise Mart Properties, Inc.

Jason Patterson

CRM manager