Case Study: Housecall Pro achieves a 10-percentage-point win-rate increase and faster onboarding with Chorus by ZoomInfo

Getting the Sales Team on the Same Page, and Selling More Effectively, with Chorus.ai

Housecall Pro is a mobile and web-based field service management platform that helps home-service businesses (plumbers, electricians, cleaners, etc.) move from paper to digital workflows. As demand grew, the sales team relied on highly personalized, non‑repeatable narratives for each deal, which made scaling, consistent onboarding and effective coaching impossible.

To fix that, Housecall Pro standardized on a deck‑based sales approach supported by Chorus.ai conversation intelligence to measure script adherence, surface best practices and speed coaching. The result was rapid, teamwide adoption of a repeatable selling method, faster onboarding and coaching (saving managers ~10–15 minutes per one‑on‑one) and a 10‑percentage‑point increase in win rate.

Housecall Pro

Marshall Robinson

Senior Director of Sales