Case Study: Thesis unlocks personalized health growth with Chord

How Thesis Achieved Cost-Efficiency and Data Mastery with Chord

Thesis, the world’s first personalized brain supplement brand, was struggling to unify data across multiple product lines and disconnected systems. As the company grew, it became difficult to measure key metrics like retention across the business, and its previous data tools were too slow or too expensive to support timely analysis. Chord helped Thesis build a scalable data foundation using Snowflake.

Chord implemented a unified data environment in Snowflake, connected Thesis’s data across brands, and created custom integrations to bring together quiz responses, product reviews, and transactional data. With Chord, Thesis reported a 30% decrease in costs, 50% faster time to market, and a 5X increase in decision-making speed, while also enabling more effective personalization at scale.

Thesis

Dan Freed

Co-Founder