Case Study: Direct Connect grows leads by 400% with CHOOSE Digital

Direct Connect grows lead volume over 400% with CHOOSE Digital

CHOOSE Digital partnered with Direct Connect, a free service that helps people connect their electricity, gas, and water when moving house. The customer's challenge was to maximize email and phone leads through its website and increase its overall brand share of voice.

To address this, CHOOSE Digital implemented a comprehensive digital strategy including analytics configuration, SEO, paid media campaigns, and conversion rate optimization. The results were significant, featuring a 400% growth in lead volume, a 70% improvement in cost per acquisition, and the achievement of ranking on the first page of Google for over 105 core keywords.

Direct Connect