
Chirpify
9 Case Studies
A Chirpify Case Study
Michelle Lapierre
Senior Director, Customer Experience + Social Media
Marriott uses Chirpify to connect social and mobile actions to their Marriott Rewards® program, enabling members to earn Marriott Rewards points while spreading brand content. The extension of Marriott Rewards into social and mobile enables Marriott to learn more about their most active consumers and acquire new members, all while increasing member loyalty by rewarding them for their everyday social behavior.