Case Study: The Chiropractor at Castlebury achieves 6.7× more Google keywords with CHIROBASIX

The Chiropractor at Castlebury grows Google keywords 6.7× with CHIROBASIX

The Chiropractor at Castlebury, a chiropractic practice, faced the challenge of rebuilding its business and digital marketing strategy after a partner split. Having parted ways with previous vendors that failed to deliver, the practice was struggling with ineffective paid campaigns that attracted price-sensitive bargain-hunters rather than trusting patients. They turned to CHIROBASIX for a comprehensive digital solution.

CHIROBASIX implemented a brand-first digital presence, including a new website, local SEO, and paid social campaigns on Facebook and Instagram. This approach focused on building recognition and trust instead of using discounts. The solution drove a 6.7x increase in ranked keywords, growing from 189 to 1,258, with 19 keywords reaching Google's top three positions. Most importantly, the practice achieved a conversion rate from its new digital marketing that matched its internal referral rate.

The Chiropractor at Castlebury