Case Study: Impress Spiegel modernizes web2print portals with CHILI Publish

Impressing Impress Spiegel the CHILI publish overhaul

Impress Spiegel, a family-owned print company that evolved into a web-to-print provider, needed to replace a patchwork of outdated, costly, and partly failed editing solutions. Their B2C PrintDirect.ch open shop and B2B boost.ch closed shop required a simpler way to deliver automated web2print services, and they turned to CHILI Publish for help.

CHILI Publish was implemented as the online editor within Impress Spiegel’s existing portals, allowing the company to keep its current stores while upgrading their web-to-print capabilities. With support from A&F Computersysteme AG, the integration took just two days and enabled features like customizable editing tools, 3D visualization, and template creation, helping Impress Spiegel future-proof its offering and become a stronger, more agile frontrunner in both B2B and B2C web2print.

Impress Spiegel

Reto Spiegel

Chief Executive Officer