Case Study: DemandBridge achieves omnichannel digital output and brand control with CHILI Publish

From demand to reality DemandBridge empowers enterprises with omnichannel, dynamic digital output

DemandBridge, a provider of e-commerce tools for brand management, customization, and marketing content distribution, needed a way to help customers create and adjust artwork in real time while maintaining strict brand control across an evolving omnichannel marketing environment. To meet growing expectations around faster time-to-market and more flexible editing, DemandBridge turned to CHILI Publish and its CHILI publisher product.

Using CHILI publisher, DemandBridge added real-time editing, dynamic fields, workspaces, and broad output support to its platform, enabling users to create and repurpose templates without losing brand consistency. CHILI Publish also helped DemandBridge expand into digital and email campaigns and build API-based integrations for programmatic ad exchanges like MediaMath, supporting tens of thousands of templates and helping the company better meet customer demand for controlled, multi-channel marketing output.

DemandBridge

Amer Mallah

Chief Technology Officer