Case Study: NetSPI boosts meetings by 71% with Chili Piper

NetSPI increases meetings set by 71% with Chili Piper

NetSPI, a cybersecurity company, faced a challenge in converting its increased inbound demand into booked meetings. Despite a successful shift to account-based marketing that grew Contact Us form submissions, only about 50% of these high-intent leads were scheduling meetings, creating a bottleneck for pipeline growth. To fix this conversion gap and reduce friction, they turned to Chili Piper's Concierge and ChiliCal solutions.

By embedding Chili Piper directly into their website's Contact Us form, NetSPI enabled instant meeting booking and automatic routing to the correct sales rep. This solution dramatically improved efficiency. The results were significant: Chili Piper helped NetSPI increase meetings set by 71% and cut the time from form submission to meeting by 63%, achieving a booking rate of over 80%.

NetSPI