Case Study: Frontify achieves 85% lead-to-intro conversion with Chili Piper

Frontify boosts lead-to-intro conversion to 85% with Chili Piper

Frontify, a leading brand management platform, faced challenges with manual lead routing and inefficient workflows using HubSpot and LeanData. Their system was complex, difficult to customize, and damaging to team morale, leading to a leaky sales funnel. To address this, they turned to the vendor Chili Piper for a more powerful solution.

By implementing Chili Piper's Concierge and Distro products, Frontify automated its lead routing and instant booking. This resulted in a dramatic boost to their lead-to-intro conversion rate, jumping from 50% to 85%. The solution provided by Chili Piper also eliminated compliance headaches and saved significant operational time, making the revenue team faster and more efficient.

Frontify