Case Study: AvantGuard Monitoring Centers achieves sustained, measurable growth with Chief Outsiders

AvantGuard Monitoring Centers drives sustained growth in a 10-month Chief Outsiders engagement

The customer, AvantGuard Monitoring Centers, faced the challenge of transitioning from accidental, operationally-driven growth to a more strategic and measurable expansion plan. To address this, CEO Josh Garner engaged Sharon Spooler from the vendor Chief Outsiders for their marketing consulting services.

Chief Outsiders implemented a data-driven marketing strategy for AvantGuard, which included customer segmentation, identifying new distribution opportunities, and launching new products. This provided a framework for measurable marketing investment decisions and resulted in sustained, purposeful growth for the company, allowing them to clearly track ROI by marketing program and channel.

AvantGuard Monitoring Centers