Case Study: Waterfall Security Solutions Ltd achieves stronger cyber defenses and protects ad spend with CHEQ

Israel Cyber Forum discusses Cybersecurity for Business

CHEQ interviewed Lior Frenkel, Chairman of the Israel Cyber Forum and CEO and Co‑Founder of Waterfall Security Solutions Ltd, about the state of cybersecurity for businesses. Frenkel warned that a lack of awareness lets automated, often subtle attacks — from ransomware and DDoS to pervasive click fraud — siphon revenue, disrupt order processing, and steal confidential customer or vendor data.

While the interview does not detail a specific CHEQ deployment, CHEQ and Frenkel highlighted practical defenses such as locking down remote access, maintaining offline backups, layered security protections, and stronger ad-fraud detection. Frenkel cites concrete impacts — cases with up to 90% fraudulent clicks where vendor AI detected only about one-third of the fraud, effectively wasting half of ad budgets — underscoring CHEQ’s message that targeted security investments can quickly produce measurable returns.

Waterfall Security Solutions Ltd

Lior Frenkel

CEO and Co-Founder