Case Study: Linkvertise achieves real-time fraud protection and increased advertiser confidence with CHEQ

How CHEQ protects the Linkvertise business model from fraud

Linkvertise, a global content‑monetization platform serving 400k+ publishers across 200+ markets and protecting 500k+ advertisers and publishers, faced an intolerable fraud risk that threatened its mutually beneficial ecosystem. The company needed a complete solution that supported special user flows, offered customized detection and binary decisions, and could be deployed quickly. After evaluating other vendors, Linkvertise engaged CHEQ and implemented CHEQ’s Go‑to‑Market Security, using Real‑Time Interception and Paradome’s calibrated detection engines.

CHEQ’s experts rapidly calibrated the system and ran millions of visitors (with capability on billions of queries) through real‑time detection, delivering clear, actionable binary results. The outcome was a decisive fraud‑free environment: advertisers increased their spend on human traffic, content creators earned more revenue, and Linkvertise’s ecosystem continued to grow—validating CHEQ’s role in protecting the business model and stakeholder satisfaction.

Linkvertise

Moritz Schelkle

Chief Operating Officer