Case Study: Tourism Calgary improves website maintenance and analytics with Cheeky Monkey Media

Tourism Calgary streamlines website maintenance with Cheeky Monkey Media

Tourism Calgary, the official destination marketing organization for the city, needed a partner to help maintain its Drupal website. This included performing regular updates, functionality improvements, and fixes. They partnered with Cheeky Monkey Media for ongoing web services to address these challenges.

Cheeky Monkey Media implemented a structured maintenance solution, working with blocks of time to handle updates and new functionality. This included Drupal core updates, SEO improvements, and the implementation of a Strategic Tagging Plan to track user behavior in Google Analytics. This provided Tourism Calgary with valuable data on how visitors used their site, allowing Cheeky Monkey Media to help drive specific user actions and giving TC a better understanding of visitor behavior.

Tourism Calgary