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A Checkout.com Case Study
GE Healthcare, a global developer of advanced medical devices, faced a significant challenge in scaling its ecommerce operations. Operating in over 130 unique markets with a fragmented payments architecture of multiple regional gateways, its processes were complex and slow, hindering global expansion. To standardize its payments and power its ecommerce strategy, GE Healthcare partnered with Checkout.com and utilized its Unified Payments API.
By implementing Checkout.com's single API integration, GE Healthcare gained the ability to accept payments and offer local payment methods across all its key markets through one platform. This solution allowed the company to scale its ecommerce presence faster, dramatically improve authorization rates, and streamline backend processes like reconciliation. The partnership transformed payments from a growth blocker into a strategic function, enabling GE Healthcare to deliver on its mission and providing the confidence to seize new opportunities.
David Wheeler
Senior Director of Technical Product Management