Case Study: Auto Dealers Association of Greater Philadelphia boosts Auto Show attendance and engagement with ChatterBlast Media

Auto Dealers Association of Greater Philadelphia drives 6.5M+ social impressions with ChatterBlast Media

The Auto Dealers Association of Greater Philadelphia faced the annual challenge of driving attendance and maintaining excitement for its Philadelphia Auto Show amidst competitive and unpredictable city events. To achieve this, they partnered with vendor ChatterBlast Media for a comprehensive digital strategy encompassing creative services, digital advertising, and live event coverage.

ChatterBlast implemented a multi-faceted solution including real-time social media management, visual storytelling, and strategic paid campaigns. This approach resulted in over 6.5 million social impressions and record-breaking attendance figures. The vendor successfully helped evolve the Auto Show into a fan-first tradition with a highly engaged digital community.

Auto Dealers Association of Greater Philadelphia