Case Study: Interaksi reduces costs and boosts sales with Chatfuel WhatsApp automation

Interaksi connects customers within 1 min with Chatfuel

The customer, Interaksi, is a service marketplace in Indonesia that connects customers with service professionals. Their challenge was manually sending all WhatsApp messages to specialists, which caused missed leads, long wait times, and the risk of their WhatsApp Business accounts being blocked. They partnered with the vendor, Chatfuel, to automate their service request flows.

Chatfuel implemented a solution using a WhatsApp bot to automate two key processes: processing new requests and confirming specialist selection. This automation connected customers and service performers within one minute. The results included a 100% rate of leads being contacted within one minute, a 12.5% application-to-deal conversion rate, and the successful upgrade of their WhatsApp Business account, allowing for significantly higher volumes of messaging.

Interaksi