Case Study: Argomall achieves 10% more Messenger sales with Chatfuel

Ecommerce Retailer Boosts Sales With Messenger Bot

Argomall, one of the top ecommerce retailers in the Philippines, needed a faster way to answer the growing number of customer questions coming in through Facebook. Working with Chatfuel, the company looked for a way to provide real-time support at scale, improve product discovery, and make it easier for shoppers to convert from social traffic into buyers.

Using Chatfuel’s Messenger chatbot with Google Site Search, Save User Input, and Live Chat plugins, Argomall built a bot that answered FAQs, guided shoppers, and let users place COD orders without leaving Messenger. The result was a 10% increase in product sales from Messenger conversations, a 23x ROI increase in the first three months, and faster service as human agents were freed from routine inquiries.

Argomall

Karel Holub

Chief Argonaut