Case Study: Factor 75 boosts response times and conversions with Chatdesk

Responding to social comments and increasing conversion Chatdesk

Factor 75, a Chicago-based subscription service for healthy prepared meals, needed a better way to respond to growing social comments and pre-sale questions, especially after hours and on holidays. To help increase conversion and customer retention, the company turned to Chatdesk for on-demand support across Facebook Messenger, Facebook, and Instagram.

Chatdesk deployed expert responses powered by machine learning, using nutrition-savvy responders to engage customers quickly and on brand. The results included a 90%+ reduction in average after-hours response times and more than 15 hours saved per month for the support team, while also helping Factor 75 capture new customers from social conversations.

Factor 75

Katherine Dobbs

Customer Experience Lead