Case Study: Mented Cosmetics boosts social media revenue with Chatdesk

Increase Your Social Media Conversion Rate with Chatdesk

Mented Cosmetics partnered with Chatdesk to improve customer support and boost social media conversions. As a beauty brand focused on inclusivity and women of color, Mented relied heavily on Facebook, Instagram, and Twitter to answer product questions and help shoppers find the right shades, especially since it does not have a physical store.

Chatdesk provided 24/7 social customer support through its Experts, who responded quickly to pre-sale questions, comments on ads, and post-sale messages while also handling moderation and moving sensitive issues into private messages when needed. With Chatdesk, Mented saw more than a 10% increase in monthly revenue from social platforms and improved organic revenue through better conversion on pre-sales.

Mented Cosmetics

Chandra Cooks

Marketing Director