Chatarmin
54 Case Studies
A Chatarmin Case Study
Cusbclo, an emerging fashion brand, faced the challenge of activating its community for an upcoming brand anniversary. Their previous email campaigns lacked the necessary urgency and interaction to deliver significant results. They turned to the vendor Chatarmin to implement a high-performing WhatsApp marketing campaign.
Chatarmin's solution was a WhatsApp Early Access Campaign, which provided selected customers with exclusive, personalized messages containing anniversary offers. This strategy created a sense of exclusivity and direct communication. The campaign generated €47,551.21 in revenue from a spend of only €3,069.57, achieving a 15.49x return on investment, a 15.2% click rate, and an average order value of €121.16.