Case Study: OLAKALA achieves 61.5x ROI with Chatarmin WhatsApp campaigns

OLAKALA - Customer Case Study

The clothing brand OLAKALA faced the challenge of standing out during the high-traffic Black Week period, where promotional noise and overcrowded marketing channels threatened to diminish their impact. They partnered with the vendor Chatarmin to utilize its WhatsApp marketing platform as a direct and personal sales channel.

Chatarmin's solution involved running multiple targeted and GDPR-compliant WhatsApp campaigns instead of a single broad message. This strategy, powered by Chatarmin's platform, resulted in €69,264.44 in revenue from WhatsApp at a cost of only €1,125.83, achieving an exceptional 61.5x return on investment and an average order value of €136.35.

OLAKALA