Case Study: Smilodox achieves 29.6x WhatsApp ROI on Black Friday with Chatarmin

A Chatarmin Case Study

Preview of the Smilodox Case Study

How Smilodox Generated €481,508 in WhatsApp Revenue on Black Friday

Smilodox, an established e-commerce brand, faced the Black Friday challenge of getting its promotional offers seen amidst overcrowded email inboxes, skyrocketing advertising costs, and scarce consumer attention. Their goal was to achieve maximum relevance with zero waste. They partnered with Chatarmin to use its WhatsApp marketing platform to solve this problem.

Chatarmin implemented a highly focused WhatsApp campaign that delivered a clear, direct message at the peak of purchase intent. This solution generated €481,508 in revenue from WhatsApp at a cost of only €16,262, achieving a 29.6x return on investment for Smilodox and proving the powerful ROI of the WhatsApp channel managed by Chatarmin.


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