Chatarmin
54 Case Studies
A Chatarmin Case Study
COSLINE Cosmetics, a vendor of high-quality cosmetic products, faced the challenge of increasing the conversion rate for its promotions after traditional email campaigns proved to have limited effectiveness. They partnered with the vendor Chatarmin to implement a more direct marketing channel and overcome these engagement barriers.
Chatarmin's solution was a WhatsApp sales campaign centered on a clear offer of free shipping to incentivize purchases. This direct and personal communication strategy, which included seamless links to checkout, generated €22,805 in revenue from the campaign. The initiative achieved an impressive 8.3x return on WhatsApp spend, clearly demonstrating the channel's effectiveness for Chatarmin's client.