Case Study: bedrop achieves 195.3x WhatsApp ROI with Chatarmin

€53,884 WhatsApp Revenue in Black Week – bedrop achieves 195.3x ROI with Pre-Access

bedrop, an e-commerce company in the beauty and wellness sector, faced the challenge of standing out during the competitive Black Week sales period. They sought to avoid generic, low-attention campaigns and instead wanted to activate their most purchase-ready customers with a sense of real exclusivity. To achieve this, they partnered with the vendor Chatarmin to utilize its WhatsApp marketing platform.

Chatarmin implemented a highly targeted WhatsApp Pre-Access campaign for bedrop, offering exclusive early access to sales, a clear deadline, and strong incentives. The solution was executed in a DSGVO-compliant and scalable way using Chatarmin's platform. The results were exceptional: the campaign generated €53,884 in revenue from just €275.89 in costs, achieving a 195.3x return on investment, an 80.9% open rate, and an average order value of €101.29.

Bedrop