Case Study: Rockford University boosts enrollment for new degrees with Chartwell Agency’s digital campaign

Rockford University drives 400,000 digital impressions with Chartwell Agency

Rockford University, a private institution, introduced five new career-focused degrees and needed to quickly promote them to prospective students making enrollment decisions. They enlisted Chartwell Agency to design and implement a rapid digital marketing campaign.

Chartwell Agency created a comprehensive digital campaign featuring CTV, display, and social media ads, along with targeted emails, all linking to branded landing pages. The solution generated over 400,000 digital impressions and drove 7,085 clicks to the landing pages, successfully boosting visibility for the new programs.

Rockford University