Case Study: In Home Medical Group elevates its healthcare brand and doubles key service line growth with Chartwell Agency

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Preview of the In Home Medical Group Case Study

In Home Medical Group more than doubles growth in key service lines with Chartwell Agency

In Home Medical Group (IHMG), a medical service provider based in Rockford, Illinois, faced the challenge of evolving its startup brand into a professional identity to support its growth. They turned to Chartwell Agency for a comprehensive solution encompassing branding, website development, and graphic design to create a cohesive corporate identity and effective marketing collateral.

Chartwell Agency developed a full graphic identity for IHMG, including a parent brand logo, aligned service line logos, and professional marketing materials. They also created a new website to showcase the company's capabilities. As a result, IHMG was able to better communicate its services and more than doubled growth in certain service lines, also launching a new service line in 2017. IHMG continues to work with Chartwell Agency for ongoing marketing support.


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