Case Study: BioForward Wisconsin shares Wisconsin’s biohealth strengths with Chartwell Agency

BioForward Wisconsin shares 48-page biohealth report in 10-12-page kits with Chartwell Agency

BioForward Wisconsin, the collective voice for the state's biohealth industry, needed to share key data from its extensive 48-page economic report with distinct audiences including members, policymakers, and media. They partnered with Chartwell Agency to develop a series of targeted economic development kits that would make the information accessible and compelling for each group.

Chartwell Agency developed the content and graphic design for a series of 10-12 page kits, creating a consistent template with original infographics to summarize the report's key themes. The solution successfully allowed BioForward Wisconsin to share the state's impact in an easy-to-read format. The kits served as tools for talent attraction, lobbying for legislation, and providing the media with expert sources, effectively positioning Wisconsin as a global biohealth leader.

BioForward Wisconsin