Case Study: Barbara Olson Center of Hope brings its mission to life with Chartwell Agency

Barbara Olson Center of Hope creates a donor-focused campaign video with Chartwell Agency

The Barbara Olson Center of Hope, a nonprofit for adults with intellectual and developmental disabilities, needed a video to show the personal impact of its programs for a capital campaign. Their challenge was to help donors understand the daily relationships and support inside the center, rather than just explaining the campaign. They partnered with Chartwell Agency for video production and content strategy.

Chartwell Agency implemented a solution by creating unscripted, conversational interviews with participants, staff, family, and board members. This approach put a human face on the campaign, creating an emotional case for giving. The completed video became a central component of the fundraising campaign and is featured on the organization's website to powerfully introduce its mission to potential donors.

Barbara Olson Center of Hope