Case Study: Teamwork achieves measurable partner-driven growth and improved retention with ChartMogul

Teamwork is Turning Its Partner Program into a Powerful Acquisition and Retention Tool

Teamwork, a Cork-based company of 250+ people that builds productivity tools (Projects, Desk, Chat, Spaces and CRM), runs a Partner Program to help larger customers with onboarding, integrations and training. Although partners were believed to improve retention and expansion, Ryan Mesches (Partner Lead) struggled to quantify their impact: revenue data lived across spreadsheets, the CRM and custom systems, making it time-consuming to prove the program’s contribution to the bottom line to a new CFO and Sales Director.

By consolidating billing and subscription data in ChartMogul and tagging partner-linked customers, Teamwork created a trusted single source of truth. Ryan now pulls a “Partner Retained ARR” segment and shares one reliable metric in weekly reports, saving time, gaining C‑level buy-in, and demonstrating clear partner-driven growth; next steps include automating tagging and using deeper segmentation to measure partner effects on LTV and churn.

Teamwork

Ryan Mesches

Partner Lead