Case Study: Flipsnack achieves 4x revenue growth by running growth experiments faster with ChartMogul

Flipsnack 4x’ed Revenue by Running Growth Experiments Faster

Flipsnack is a SaaS digital publishing tool (about 50 employees, offices in San Francisco and Romania) that turns PDFs into interactive online magazines. The marketing team struggled with a slow, in-house revenue-tracking process—manual transaction exports, spreadsheets and custom models that cost days of work each month—and couldn’t easily separate the company’s revenue streams or consolidate multiple billing providers, which hampered fast, data-driven decision making.

Switching to ChartMogul let Flipsnack combine Stripe and Braintree data, create reusable groups for pricing plans, and run experiments quickly with help from ChartMogul’s support. That speed and clarity led to smarter pricing and product choices (reducing churn on key plans), major time savings, tighter alignment around KPIs, and rapid growth—Flipsnack doubled revenue in 2018 and nearly doubled again in 2019 (about a 4x increase overall).

Flipsnack

Janina Moza

Marketing Manager