Case Study: Elliott, Powell, Baden & Baker modernizes its website with Charlton Marketing

A Charlton Marketing Case Study

epb&b boosts site traffic and modernizes website with Charlton Marketing

Elliott, Powell, Baden & Baker, a longstanding insurance agency, faced stiff industry competition and needed to revamp its outdated online presence to reflect its legacy and trustworthiness. They partnered with Charlton Marketing for a comprehensive website redesign and development project to address this challenge.

Charlton Marketing initiated the project with a discovery session to define key brand values. They designed and developed a modern, user-centric website that balanced the agency's insurance expertise with its philanthropic efforts. The solution enabled the internal team to make easy content updates. As a result, Charlton Marketing delivered a platform that increased site speed, boosted traffic, and improved SEO, while also facilitating new talent acquisition through the careers portal.


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