Case Study: SNOCKS achieves 2.5x higher open rates with Charles GmbH WhatsApp marketing

SNOCKS boosts WhatsApp open rates 2.5x with Charles GmbH

SNOCKS, a fast-growing ecommerce fashion brand, was facing the challenge of falling customer engagement through its traditional email newsletter channel. To enhance engagement and retention, they partnered with Charles GmbH to explore the use of WhatsApp marketing using the charles platform.

Charles GmbH implemented a solution using exit-intent popups and automated opt-in flows to convert website visitors into WhatsApp subscribers. This allowed SNOCKS to send promotional campaigns and fulfillment updates directly to customers. The results were significant, with WhatsApp campaigns achieving a 2.5x higher open rate and generating 6x more value per send-out compared to email. Charles GmbH enabled SNOCKS to launch its first campaign just 21 days after onboarding.

SNOCKS