Case Study: Leevje boosts WhatsApp subscribers and drives €100K revenue with Charles GmbH

Leevje drives €100K revenue and 40% subscriber growth with Charles GmbH

Leevje, a sustainable fashion brand, wanted to move away from costly traditional advertising to build stronger customer relationships and grow its subscriber base. To achieve this, it partnered with the vendor Charles GmbH and used its WhatsApp marketing platform to create a more personal and engaging channel.

The solution implemented by Charles GmbH involved an exclusive pre-sale campaign where Leevje shut down its online shop and offered access only through WhatsApp, creating urgency. This strategy, promoted via social media and email, drove a 40% increase in WhatsApp subscribers and generated €100,000 in revenue from 4,000 contacts. The campaign successfully positioned WhatsApp as a VIP channel, achieving high engagement and a significant return for the brand.

Leevje