Case Study: Cafeyn reduces involuntary cancellations by 90% with Chargebee

How Cafeyn reduced involuntary cancellations by 90% and is leading the digital press revolution

Cafeyn, a Paris-based digital press subscription provider serving over 2 million users, needed a scalable way to manage subscriptions as its in-house billing system struggled to keep up with growth. The legacy setup created technical churn, limited subscriber insights, made personalized promotions difficult, and led to revenue loss from failed payments and involuntary cancellations. Chargebee’s Chargebee Billing platform was brought in to replace the outdated billing process.

Chargebee implemented subscription and revenue growth management tools, including built-in analytics with RevenueStory, recurring billing, and flexible offer management across the full subscription lifecycle. As a result, Cafeyn reduced involuntary churn by 90%, cut manual work and errors, improved operational efficiency, and increased customer satisfaction and retention.

Cafeyn

Bram Steijns

Growth Product Manager