Case Study: MediCinema boosts donations and patient engagement with Chaptr

MediCinema inspires donations and serves 300,000+ experiences with Chaptr

MediCinema, a charity that provides cinema experiences for NHS patients and their families, needed to refresh its website to better reflect its impact and increase revenue through donations and fundraising. They partnered with the digital agency Chaptr to create a new site that would improve user experience, convey more professionalism, and seamlessly integrate with their Donorfy CRM system.

Chaptr designed and built a dynamic WordPress website with an immersive, cinema-inspired aesthetic and an intuitive user journey. Key features included a streamlined donation process integrated with Donorfy, a dynamic contact form, and enhanced film listings. The new design successfully captured the magic of the cinema while instilling trust, and the MediCinema team reported extremely positive feedback from both staff and patients, feeling proud to direct supporters to the new site.

MediCinema