Case Study: Crisis Center of Tampa Bay provides crisis support and connection with ChappellRoberts website design

A ChappellRoberts Case Study

Preview of the Crisis Center of Tampa Bay Case Study

Crisis Center of Tampa Bay wins Silver American Advertising Award with ChappellRoberts

The Crisis Center of Tampa Bay, a trauma-informed support organization, challenged the advertising agency ChappellRoberts to develop a new website that could save lives by effectively connecting people in crisis with vital resources. Their goal was to create a digital presence that reflected their compassionate brand and overcame the stigmas associated with mental health crises.

ChappellRoberts implemented a solution centered on targeted user journeys and empathetic content, transforming operational language into supportive and informative guidance. The agency also incorporated a unique feature allowing users to post messages of support for others, fostering connection. This innovative website design for the Crisis Center of Tampa Bay was recognized with a Silver American Advertising Award for its impactful approach to user experience during critical moments.


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