Case Study: Harlem Candle Co. supercharges sales with Channelize.io

The Harlem Candle Co. supercharged Sales with Channelize.io

Harlem Candle Co., a luxury home fragrance brand inspired by the richness of Harlem, wanted a more distinctive and engaging eCommerce experience to stand out in the growing scented candle market. To meet that challenge, the company adopted Channelize.io’s Live Stream Shopping Platform on its website to connect with customers and attract next-generation buyers.

With Channelize.io, Harlem Candle Co. launched weekly live video shopping shows hosted by co-founder Teri Johnson, centered on storytelling, product demonstrations, and real-time interaction. The brand used the platform to introduce new fragrances, share the inspiration behind each candle, and create a more authentic shopping experience, which the case study says increased average session time, conversion rate, and average order value while helping supercharge sales.

Harlem Candle Co.