Case Study: YOKA boosts live shopping engagement and sales with Channelize.io

How SS Beachwear stands out in Live Shopping Space

SS Beachwear, an apparel and footwear brand, needed a better way to stand out in a competitive market, expand its reach, and educate shoppers about its products and unique value proposition. The company turned to Channelize.io and its Live Stream Shopping Platform to create a more personalized selling experience.

Channelize.io helped SS Beachwear run product-focused livestream shopping shows around beach fashion, denim wear, new arrivals, and region-centric styles, with different hosts for different sessions and Instagram teasers to build anticipation. The result was stronger engagement and sales, with the most recent 8 shows generating an average live engagement rate of about 45%, an average add-to-cart rate of 11%, and a product view rate of 52.5%, while also improving customer relationships, brand awareness, and lead generation.

SS Beachwear