Case Study: Bold Commerce achieves enterprise checkout authority with Channel V Media

Bold Commerce secures 250+ media stories with Channel V Media

Bold Commerce, an enterprise software company, evolved from being a Shopify app creator to offering a complete enterprise checkout solution. This shift required them to speak to entirely new audiences, presenting a significant market repositioning challenge. They engaged Channel V Media for services including messaging, positioning, media relations, and executive visibility to address this.

Channel V Media completely reimagined Bold Commerce's communications strategy to reposition it as an enterprise checkout authority. The solution involved targeting new audiences like omnichannel retailers and the broader tech industry, leveraging client success stories, and aligning the brand with major players like PayPal. The results were over 250 media stories, recognition on the CBInsights Retail Tech 100 list, and establishing Bold Commerce as a leading name in ecommerce, retail, fintech, and payments.

Bold Commerce