Case Study: New York Pizza saves 55% of campaign management time with Channable

How New York Pizza Saved 55% of Their Time through Automated Local Store Marketing with Channable

New York Pizza, a 250+ location pizza chain in the Netherlands, wanted to better manage local store marketing across its outlets. With campaigns being manually handled and budgets adjusted by hand, the team faced inconsistent execution, high time costs, and limited ability to localize ads effectively. They used Channable, along with Netprofiler, to support their feed management and local advertising strategy.

Channable helped automate campaign creation and optimization across thousands of local campaigns, ad groups, and keywords using campaign generators and smart rules. The setup saved New York Pizza 55% of the time spent on campaign and budget management, enabled a fivefold increase in experiments, reduced CPC by 11%, and drove a 16% increase in revenue.

New York Pizza

Linda

Digital Marketing Manager