Case Study: Rose Paving achieves scalable bilingual employee communication with ChangeEngine

Rose Paving saves 120+ hours and scales bilingual internal communications with ChangeEngine

Rose Paving, a national commercial paving company, faced significant challenges in communicating with its 60% non-desk, multilingual workforce. Critical information on safety, compliance, and benefits was not reaching field employees consistently, and manual processes for key HR initiatives were inefficient. They partnered with ChangeEngine to implement its internal communication platform to unify their dispersed teams and streamline their programs.

Using ChangeEngine, Rose Paving deployed a segmented, multi-channel and bilingual communication strategy. This solution automated workflows for onboarding and manager check-ins, converted complex documents into digestible summaries with AI, and launched a scalable coaching program. The results included over 120 hours of administrative time saved, more than 5,900 employee touchpoints, improved safety compliance, stronger manager performance, and lower hiring costs due to increased internal mobility.

Rose Paving