Case Study: Mattioli Woods achieves national brand exposure with Champions UK Plc

Mattioli Woods quadruples share price with Champions UK Plc

Mattioli Woods, a wealth management firm based in Leicestershire, faced the challenge of increasing its national brand exposure as it floated on the stock market. The company engaged vendor Champions UK Plc to develop a high-profile sponsorship opportunity that would position it as a provider of choice to a wider audience.

Champions UK Plc identified and negotiated a multi-million pound, three-year shirt and stand sponsorship with the Leicester Tigers rugby club. This solution provided guaranteed high-value TV and press coverage, access to the team's fan database for targeted communications, and an appointment as the wealth management partner for the players. As a result, Mattioli Woods' share price more than quadrupled from 183.00 to 773.50 over five years, recently breaking the £8 barrier, and the firm now oversees over £7.5 billion in client assets.

Mattioli Woods